Not so long ago, a quality product or competitive pricing was enough to keep customers around. But today, businesses are listening to their market and becoming more and more customer-centric.
When it comes to increasing profits, people tend to ignore everything that is not connected with sales directly. They prefer spending more on advertising, rather than external tools.
Everywhere you look people are making predictions on what customer service will be like in 2019. But quite often they are missing the key component.